Thinking Like A Search Engine

Thinking Like A Search Engine

With all the marketing and tactics that are used in search engine optimization, it is sometimes helpful to pause and think like a search engine. What is the goal of a search engine? To put it simply, they are trying to provide you with the information you are looking...
SEO – Only 1 Component of Internet Marketing Success

SEO – Only 1 Component of Internet Marketing Success

Search Engine Optimization (SEO) is one of the big buzz words in internet marketing, but the truth is that SEO is only one component of creating a successful web presence. Yes, search engines like Google are the most common tool that people use to try to find a...

sitemap.html Vs. Sitemap.xml

There are two types of sitemaps that you can create to help search engines crawl your website. The first is an HTML file labeled sitemap.html. This file provides the links to all the pages within your website in a simple list fashion and usually categorized. They HTML...
Using Video to Improve your SEO

Using Video to Improve your SEO

Google recently announced its plans to discontinue the services of Google Video. This comes as no surprise to many as rumors have gone around for a while about Google’s plans to increase the use and relevance of YouTube videos. YouTube Google purchased YouTube...
Optimize Your Page Titles

Optimize Your Page Titles

One of the most common SEO tips that we give as part of Crown Point Design’s free SEO site consultations, is to optimize the page titles on your site. Page Titles are located in the very top left corner of your web browser. We often find that websites are using...