Tips for Successful Email Marketing

Tips for Successful Email Marketing

Most people who fire up their computer in the morning first check their email account(s). It is common to quickly hit the delete key on what looks like junk and only stop on those emails that catch your eye. Here are a few tips on how to make your emails stand out and...
The Transformation of the Batman Logo

The Transformation of the Batman Logo

Batman is one of everyone’s favorite super heroes from comic books, cartoons, and the big screen. Just as his custom, Batmobile, and villains have changed over the course of various remakes, so has his logo. As designers, we always stress the importance of a...
SEO – Only 1 Component of Internet Marketing Success

SEO – Only 1 Component of Internet Marketing Success

Search Engine Optimization (SEO) is one of the big buzz words in internet marketing, but the truth is that SEO is only one component of creating a successful web presence. Yes, search engines like Google are the most common tool that people use to try to find a...
Documentary on the Lost Art of Building Advertising

Documentary on the Lost Art of Building Advertising

As new technologies emerge, older advertising methods begin to become obsolete. Direct mailing and print advertising has lost ground to email marketing and online advertising. In the print industry, traditional hand painted advertisements as seen in this documentary...